Short-form brand lifestyle film for Encha Matcha, captured during the 2025 production cycle across Cape Town and Mbizi House. Part of a unified visual system supporting Encha's repositioning as a multi-archetype matcha platform: Ceremonial, Latte, and Barista. Director and producer: Jade Mossop. Built to flex across Amazon paid, DTC organic social, performance media, and CRM lifecycle content.